Let’s get you ready to jumpstart your business in the new year with a bang. As an entrepreneur, you know that the start of a new year provides an ideal opportunity to refresh your brand and evaluate your objectives. However, have you thought about the small details that could significantly affect your business?
Check out these six things you need to update in January to take your brand to the next level:
Show your latest work
Don’t be shy about showing off all the hard work you’ve put in by refreshing your portfolio. Give your clients a reason to choose you and keep coming back for more, and don’t forget to refresh your services page, too!
Align your goals with your services
Simplify your offerings and make it easy for your clients to say “yes” to working with you. Remember, simple is always best. A confused client will almost always say no.
Freshen your brand photos
Your photos are a reflection of your energy and your brand. If they’re outdated or don’t feel like “you” anymore, it’s time for a refresh.
Update your copyright in your footer
Small details make a big difference in how people perceive your work. Show the world that you’re on top of your game by keeping it up-to-date.
Update your profile pictures
Give your social media profiles a fresh look and show your clients you’re enthusiastic about taking on the new year. Write a post and watch the appointments roll in.
Check for broken links
Don’t let your clients wind up on an errors page. How frustrating. They are looking for you. Make it easy for them to find you. Use a tool to scan your site for broken links and make sure everything is up-to-date and working correctly.Are you excited to revamp your brand and jumpstart your business in the new year to new heights? Let’s dive in and make it happen!